Strategies to Drive Business
Aligned to the corporate strategy, our sustainability framework is built around 4 focus areas, which address major economic, social, environmental trends in order to create shared values for stakeholders.
Focus on long-term results that respond to short-term results
Focus on quality over quantity
Focus on public interest over self-interest
Driving Business for Sustainability
Creating Shared Values
Central Retail operates in the retail business and together sees the long-term responsibilities we have towards society. We take into consideration how we conduct quality business that matches the needs of society, which we hope and intend to let local communities have sustainable development and help elevate the model from ‘Corporate social responsibility’ (CSR) to the ‘Creating Shared Values’ (CSV) model that creates values for both businesses and society, which follow the United Nations’ Sustainable Development Goals.


Every Voice Has Meaning
We believe that all our employees everywhere has an important voice that needs to be listened, which is why we have created the ‘Centrality’
Project in which teams are formed in every province we are present in. These teams are treated as our representative working with local communities and work with 3 important aspects: 1) Customer Experience 2) Employee relations and 3) Creating shared values, which many important projects has already been implemented across the country to create benefits for local communities.
Taking action is the start to success
We believe that success can always be achieved if you start to take action.
And it doesn’t matter who you are, just start to do something for society and the environment in your own way. Whether it’s just something small, but continuously, we believe that the power within you will help sustainable development. With this concept of powering sustainable development, “Central Tham” invites everyone to be a helping hand in these 4 main aspects: 1) Better Life 2) Better Work 3) Better World and 4) Better Society, which all uses the idea of “Better Together”.
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