Bangkok, 12 January 2026 – TOPS, the food business under Central Retail, continues to create shared value with society through its collaboration with UNICEF Thailand. TOPS has launched the limited-edition “Read for Discovery” shopping bag, priced at 9 baht. This initiative invites customers to support the development of literacy and learning skills for children across Thailand. A portion of the proceeds from every bag sold will be donated to UNICEF Thailand’s “Every Child Can Read” programme, which aims to expand inclusive learning opportunities for Thai children nationwide. This collaboration is a key social initiative launched to mark the occasion of TOPS’ 30th anniversary, reflecting the company’s commitment to conducting business while creating continuous positive value for society.

This special-edition shopping bag features artwork by the winners of the 'Read for Discovery' (Read to Explore the World) drawing contest, held under the 'A Book A Week' programme in collaboration with UNICEF Thailand and the Ministry of Education. By transforming these winning designs into an everyday lifestyle item, the bag serves as a symbol of how reading can inspire and impact society at large.

The limited-edition TOPS shopping bag reflects the power of creativity and instils pride in the young creators behind the work. It reinforces the belief that even small creative acts can be transformed into significant opportunities, driving positive change on a broader societal scale. TOPS aims to bridge the energy of children, youth, and consumers to transform everyday shopping into #EverydayDISCOVERY, where customers can actively contribute to a positive social impact. This initiative is driven by the “Small Acts Together” philosophy and the “12 Missions to Sustainable Retail” commitment.

Be part of promoting reading among children through TOPS’ exclusive limited-edition shopping bag, which brings children’s imagination and inspiration to life. Available from today at all TOPS and TOPS Food Hall branches. For more information, please visit www.tops.co.th, TOPS Thailand on Facebook, or the LINE application @TOPSThailand.

#TOPS #EveryDayDISCOVERY #SmallActsTogether #12MissionstoSustainableRetail

#ReadforDiscovery #EveryChildCanRead